Embarking on a branding journey with Nia Atelier, we aimed to encapsulate the essence of elegance and femininity in every aspect of their identity. The central element of this project is a gracefully designed swan pictogram adorned with a regal crown, serving as a symbol of poise and sophistication.

Nia Atelier, being a brand dedicated to DIY enthusiasts, wanted their branding to resonate with creativity and empowerment. The choice of a swan not only reflects grace but also represents transformation and growth – qualities that align seamlessly with the world of do-it-yourself craftsmanship.

Incorporating a predominantly pink color palette, we have infused the brand with a sense of warmth, charm, and creativity. Pink, often associated with nurturing, has been chosen to evoke feelings of passion and dedication that Nia Atelier’s community of artisans brings to their craft.

The result is a branding concept that embodies the spirit of Nia Atelier, where every project undertaken is a graceful dance of creativity and femininity, guided by the swan’s regal presence, and illuminated by the nurturing hues of pink.